Tag Archives: ETBrandEquity
The curly hair love story, ETBrandEquity
Representative imageOnce upon a time, curly hair was deemed messy and unkempt. Those with curls were labelled rebels because their hair...
L’Oreal’s Guive Balooch on future-proofing beauty, ETBrandEquity
Imaging by Shubhra DeyWhile the four Ps of marketing have evolved over time, product remains at the top of the funnel, even for legacy ...
Beauty & Skin
Fashion & Accessories
Gadgets for Her
Hair Care
Lifestyle & Wellness