From Paris to Pearl City: L’Oréal to set up Beauty Tech Hub with ₹3,500 cr investment in Hyderabad

Nicolas Hieronimus, CEO, L’Oréal (fourth from left) with Telangana IT and Industries Minister D Sridhar Babu at Davos (Switzerland) on Wednesday.

French beauty products company L’Oréal has announced a ₹3,500-crore investment to establish a Beauty Tech Hub in Hyderabad, boosting the ‘Telangana Rising’ delegation’s investment drive at the World Economic Forum in Davos (Switzerland). This investment was part of a series of deals sealed by Telangana, which included Rashmi Group’s ₹12,500-crore steel production unit and NUkler Products’ ₹6,000-crore clean energy project.

L’Oréal’s Tech Hub, which is expected to be inaugurated in November, will help the company tap into data, artificial intelligence, Generative AI, and Agentic AI. The centre will house 2,000 highly-skilled advanced tech experts.

The decision was announced during a meeting between the Telangana Government delegation, led by Chief Minister A Revanth Reddy, and Nicolas Hieronimus, Chief Executive Officer of L’Oréal, on Wednesday.

The Telangana delegation also signed a memorandum of understanding (MoU) with industrial conglomerate Rashmi Group to set up a ₹12,500-crore steel plant in the State. The company, known for its ductile iron (DI) pipes used in water and sanitation projects, said the project could generate 12,000 direct and indirect jobs.

Rashmi Group Promoter Sajjan Kumar Patwari and Director Sanjib Kumar Patwari met the ‘Telangana Rising’ delegation at WEF 2026. The company expressed interest in collaborating with the Telangana government on energy-efficient steelmaking, waste heat recovery, and slag utilisation.

AB InBev, a global brewer, said it will invest a ‘significant amount’ to expand its existing facility in Telangana. The company operates two manufacturing plants in the State, employing 600 people.

Sargad to set up MRO

Sargad, a US-based operator-led industrial and investment platform, has agreed to set up an aviation MRO (Maintenance, Repair, and Overhaul) facility and invest Rs 1,000 crore over the next 3-5 years in the State.

The company’s founder and Chief Executive Officer, Srinivas Thota, met the ‘Telangana Rising’ delegation at WEF 2026.

The company has experience across aerospace, defence, automotive, and advanced manufacturing sectors, focused on long-cycle, certification-driven, export-oriented industrial businesses. During the meeting, 

Meanwhile, NUkler Products, a joint venture promoted by Slovakia-based IQ Capital, and Indian firm Green House Enviro, evinced interest in setting up a ₹6,000-crore Small Modular Reactor (SMR) based clean energy project in the State with an installed capacity of up to 300 MW.

Unilever’s GCC

Fast-moving consumer goods major Unilever has said it would explore setting up a global capability centre (GCC) in Hyderabad.

Telangana Chief Minister A Revanth Reddy, who is leading a high-level delegation to the World Economic Forum summit at Davos (Switzerland), met  Willem Uijen, Chief Supply Chain & Operations Officer of Unilever.

“Uijen said the company would be happy to explore the setting up of a GCC in Hyderabad,” a Chief Minister’s Office said here in a statement on Wednesday.

The delegation also signed an MoU with Blaize, a California-based company that designs energy-efficient AI hardware and software for data centre AI computing. 

Dinakar Munagala, Co-Founder and CEO of Blaize, said the MoU would focus on accelerating Telangana’s initiatives in electronics, semiconductors, and artificial intelligence).

Published on January 21, 2026